Web3

Web3 is revolutionizing marketing and ecommerce, and Under Reality maximizes its benefits for clients.

Metaverse Experiences: The metaverse is a key aspect of Web3, offering immersive online engagement, shopping, and interaction. Embracing it opens doors to engaging new audiences, hosting virtual events, and increasing brand awareness. Nike’s ‘Nikeland’ in Roblox is a prime example. Under Reality crafts engaging metaverse experiences, enhancing customer engagement and brand visibility.

NFT Loyalty Programs: NFTs are gaining traction in loyalty programs, offering customers unique, timeless rewards. Starbucks pioneers a blockchain-based loyalty program using coffee-themed NFTs as rewards, enhancing customer engagement. Under Reality helps clients develop and implement NFT-based loyalty programs to drive customer loyalty and brand affinity.

Token-Gated Commerce: Token-gated commerce, a compelling NFT use case in Web3, grants exclusive access to content, products, or events, fostering customer loyalty and engagement. Liquid Death, a water brand, effectively employs this. Under Reality integrates token-gated commerce, enabling brands to offer personalized experiences and drive sales through exclusivity.

Under Reality’s Web3 expertise empowers clients to navigate this landscape, leveraging its transformative potential for enhanced interactions, loyalty, and brand growth. Embracing Web3 and its diverse use cases, Under Reality enables clients to stay ahead in the evolving world of digital marketing.


Trailblazing brands work together with Under Reality for marketing & innovation

We listen to understand your business & goals, know your customers, set up useful analytics, define your KPIs, automate marketing and create objectives together.


Frequently Asked Questions

We are the Synthetic Media Agency working with passion to understand and delight users everywhere.

What is blockchain?

Blockchain can be simply defined as a distributed, decentralised database which stores information electronically in a digital format. Blockchains are widely known for their role in cryptocurrency systems such as bitcoin. It ensures the security of data and generates trust without the involvement of a third party.

Why should I implement blockchain in my business?

Blockchain technologies can transform your business, it can help build trust and increase efficiency between permissioned participants such as your customers and employees. Using this technology to store data reduces the risk of identity theft, money laundering, fraud etc.

What are the benefits of blockchain technology?

Blockchain technologies can address countless issues within your business. By storing information on this database, it can increase trust, improve security and privacy, reduce cost, increase speed, allow more visibility etc.

What is cryptocurrency?

Cryptocurrency is a virtual currency that is secured by cryptography. These currencies are decentralized networks based on blockchain technology, they are typically not issued by a central authority, making them immune to government interference.

Who controls cryptocurrencies?

Cryptocurrencies are not controlled or regulated by anybody.

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